The advantages an individual developer or a small group of developers have in the open market will attract more and more developers into it, the ideas and intelligence gathered in the Market will be so large that the large software development company simply can't keep up and compete. Low cost, quick feature turn around, close customer relationship and support, and low risk, this will drive the companies that still follow stiff project development process out of the market and into history very soon.
The new application development model is providing all developers an equal opportunity, take it or leave it, it is all up to you.